E Commerce: strategy, technologies and applications (paper)

Electronic commerce (EC) has been brought to prominence over recent years by the popularisation and commercialisation of the Internet. This book covers the three broad areas of EC : the consumer-oriented commerce of the Internet, electronic markets and electronic data interchange (EDI). It introduces the basic concepts, outlines the technical requirements and addresses the problems of business-to-business and business-to-consumer activities.

Introduction to electronic commerce. Business strategy in an electronic age. Business to business electronic commerce. Business to consumer electronic commerce. Conclusions.